The choice between a physical or online store depends on various factors, including your product type, target market, and available resources. For example, if your products benefit from being experienced in person, such as clothing or furniture, a physical store might be more suitable. Conversely, if you are selling digital products or items that do not require physical inspection, an online store could be the better option.
Combining both physical and online stores can also be a strategic approach, known as a hybrid model. This allows you to reap the benefits of both worlds and provide a seamless omnichannel experience to your customers.