Why is Design Thinking Important for Entrepreneurs?
Design thinking offers a structured yet flexible framework for innovation. It helps entrepreneurs to:
Understand their customers: By focusing on empathy, entrepreneurs can gain deep insights into their customers' needs and pain points. Reduce risks: Iterative prototyping allows for early identification of potential failures, thereby reducing the risk and cost associated with product development. Promote creativity: Encouraging a culture of experimentation and open-mindedness fosters creative solutions that may not emerge through traditional methods.