Guiding Decision-Making: Values provide a framework for making tough decisions, ensuring that actions align with the company's core principles. Building Trust: Adhering to strong values helps build trust with stakeholders, fostering long-term relationships and loyalty. Employee Alignment: Clear values help employees understand what is expected of them, promoting a cohesive and motivated workforce. Reputation Management: Companies known for their strong values enjoy a positive reputation, which can be a competitive advantage. Risk Mitigation: Values can help prevent ethical breaches and legal issues, reducing risks associated with non-compliance.