Several tools can assist businesses in their website optimization efforts:
Google Analytics: Provides insights into user behavior, traffic sources, and page performance, helping businesses make data-driven decisions. Google Search Console: Offers tools and reports to help identify and fix issues, optimize visibility, and improve search engine rankings. SEMrush: A comprehensive tool for SEO, content marketing, competitor analysis, and more. PageSpeed Insights: Analyzes page speed and provides recommendations for improvement. Hotjar: Offers heatmaps, session recordings, and surveys to understand user behavior and improve UX design.