fashion trends

What Role Does Technology Play in Fashion Trends?

Technology plays a pivotal role in shaping modern fashion trends. The rise of e-commerce has transformed how consumers shop for clothing, with online platforms offering convenience and a wide selection. Artificial intelligence (AI) and big data are utilized for personalized shopping experiences, predicting trends, and managing inventory. Furthermore, virtual reality (VR) and augmented reality (AR) technologies enable virtual try-ons, enhancing online shopping experiences and reducing return rates.

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