Business goals can be categorized into several types, including:
1. Financial Goals: Aiming to improve financial performance, such as increasing revenue, profitability, and cash flow. 2. Operational Goals: Enhancing the efficiency of business processes, such as reducing costs, improving productivity, and optimizing supply chains. 3. Marketing Goals: Expanding brand awareness, increasing market share, and improving customer engagement. 4. Customer-Centric Goals: Enhancing customer satisfaction and loyalty, improving service quality, and expanding the customer base. 5. Innovation Goals: Fostering innovation by developing new products, services, or business models.