The responsibilities of a CMO in an entrepreneurial setting include:
1. Market Research: Conducting comprehensive market research to understand industry trends, customer needs, and competitor strategies. 2. Marketing Campaigns: Designing and executing marketing campaigns across various channels, including digital marketing, social media, and traditional media. 3. Brand Management: Developing and maintaining a strong brand presence that aligns with the company’s vision and values. 4. Performance Metrics: Analyzing marketing performance using key metrics and making data-driven decisions to optimize marketing efforts. 5. Team Leadership: Leading and mentoring the marketing team to achieve strategic goals and fostering a culture of innovation and creativity.