Several methods are employed in quantitative research, including:
Surveys: These are used to collect data from a large number of respondents. They can be conducted online, through telephone interviews, or via face-to-face interactions. Experiments: These involve manipulating one or more variables to observe their effect on a particular outcome. Experiments are often conducted in controlled environments to ensure accuracy. Secondary Data Analysis: This method involves analyzing existing data collected by other researchers or institutions. Sources can include government reports, trade publications, and academic journals. Data Mining: This involves extracting useful information from large datasets. Entrepreneurs often use data mining to identify patterns and relationships that can inform their business strategies.