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price elasticity of demand
How to Measure PED?
PED is calculated as the percentage change in quantity demanded divided by the percentage change in price:
\[ \text{PED} = \frac{\% \text{ Change in Quantity Demanded}}{\% \text{ Change in Price}} \]
A PED greater than 1 indicates elastic demand, less than 1 indicates inelastic demand, and equal to 1 indicates unitary elasticity.
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