The data in Google Search Console can be overwhelming, but focusing on key metrics can make it more manageable: 1. Impressions and CTR: High impressions but low CTR might indicate that your meta descriptions or titles need improvement. 2. Average Position: This shows how your site ranks for specific keywords. A low average position means you may need to optimize for those keywords. 3. Coverage Report: This helps you understand how well Google can crawl and index your site, highlighting any pages that might be blocked or have errors.