Here are some steps to help identify target customers:
Market Research: Conduct thorough market research to understand the landscape, including trends, demands, and gaps. Customer Segmentation: Segment the market based on demographics, psychographics, and behavioral factors. Analyze Competitors: Study your competitors to see who they are targeting and identify any underserved segments. Create Customer Personas: Develop detailed personas that represent your ideal customers to better understand their needs and preferences. Feedback and Surveys: Use customer feedback and surveys to gain insights into what they want and need.