1. Personalized: Tailor your message to address the specific needs and interests of the recipient. 2. Concise: Keep it brief and to the point. 3. Action-Oriented: Clearly state the desired outcome or next steps. 4. Gracious: Always express gratitude for the recipient's time or previous interactions.
Example:
"Hi [Name],
I hope this message finds you well. I wanted to follow up on our recent conversation about [topic]. I believe our [product/service] can address your needs in [specific way].
Would you be available for a quick call next week to discuss this further?
Thank you for your time, and I look forward to hearing from you.