enhance the user experience

How Do You Measure the Success of UX Improvements?

Measuring the success of UX improvements involves tracking various key performance indicators (KPIs):
Conversion Rate: The percentage of users who take a desired action, such as making a purchase or signing up for a newsletter.
Bounce Rate: The percentage of visitors who leave your website after viewing only one page.
Customer Satisfaction: Measured through surveys and feedback forms.
Net Promoter Score (NPS): A metric that gauges customer loyalty by asking how likely they are to recommend your product or service to others.
User Engagement: Metrics such as time spent on site, pages per session, and return visits.

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