How Did Kelleher Foster a Unique Corporate Culture?
One of Kelleher's most notable contributions to Southwest Airlines was the creation of a unique and vibrant corporate culture. He emphasized the importance of having fun at work and maintaining a relaxed, yet professional, environment. This approach to corporate culture helped Southwest Airlines attract and retain top talent, while also enhancing employee satisfaction and productivity. Kelleher's focus on culture helped the airline differentiate itself in a highly competitive industry.