How Can Entrepreneurs Set Realistic Yet High Expectations?
Setting high yet realistic expectations involves a balance between ambition and feasibility. Entrepreneurs should conduct thorough market research to understand industry trends, customer needs, and competitive landscapes. Setting SMART goals—Specific, Measurable, Achievable, Relevant, and Time-bound—can also help in aligning expectations with practical outcomes. Regularly reviewing and adjusting these goals based on market feedback and business performance is key to maintaining this balance.