There are several strategies that entrepreneurs can employ to gain exposure: 1. Social Media Marketing: Platforms like LinkedIn, Twitter, and Instagram are powerful tools for increasing brand visibility. 2. Content Marketing: Producing valuable content such as blogs, podcasts, and videos can attract and engage an audience. 3. Public Relations: Getting featured in media outlets, participating in interviews, and issuing press releases can significantly boost exposure. 4. Networking Events and Conferences: Attending and speaking at industry events can help entrepreneurs connect with key players and gain visibility. 5. Strategic Partnerships: Collaborating with established brands can provide access to a larger audience.