site architecture

How Can Businesses Evaluate Their Site Architecture?

Businesses can evaluate their site architecture through various methods:
User Testing: Conduct tests with real users to gather feedback on the ease of navigation and overall experience.
Analytics: Use tools like Google Analytics to track user behavior and identify areas that may need improvement.
SEO Audits: Regular SEO audits can help identify issues with site architecture that may be affecting search engine rankings.
Heatmaps: Tools like heatmaps can show where users are clicking the most and help identify navigational bottlenecks.

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