There are several reasons why entrepreneurs might opt for a soft launch:
Feedback Collection: A soft launch provides an opportunity to collect valuable customer feedback and make adjustments before a full-scale release. Market Validation: It helps in validating the market demand and identifying potential market segments that are most receptive to the product. Reducing Risk: By observing how the product performs on a smaller scale, entrepreneurs can identify and mitigate potential risks and issues. Resource Management: It allows for better allocation of resources and budget by focusing on improvements, rather than extensive marketing and distribution.