Product Protection: It safeguards the product from damage during transportation and storage. Marketing and Branding: Attractive packaging can enhance a product's appeal and reinforce brand identity. Information Dissemination: Packaging provides necessary details about the product, including usage, ingredients, and expiration dates. Convenience: Well-designed packaging can improve the ease of use and storage for consumers. Regulatory Compliance: Packaging must meet various regulatory standards, including safety and environmental requirements.