The P2P model is attractive for entrepreneurs for several reasons:
Low Entry Barriers: Starting a P2P platform often requires less capital compared to traditional business models. Scalability: P2P platforms can quickly scale as they rely on the network effect, where the value of the platform increases as more users join. Disruptive Innovation: The ability to disrupt traditional industries by offering more efficient and cost-effective solutions. Customer-Centric: P2P models prioritize user experience and can offer highly personalized services.