In today's hyper-connected world, digital engagement is crucial for several reasons:
Customer Reach: Digital platforms allow businesses to reach a broader audience, transcending geographical boundaries. Real-time Interaction: Through digital channels, businesses can engage with customers in real-time, addressing their queries and concerns promptly. Data Collection: Digital interactions generate valuable data that can be analyzed to understand customer behavior and preferences. Cost-effective Marketing: Digital marketing strategies often cost less than traditional marketing methods while providing measurable results.