There are several reasons why people may resist change in an entrepreneurial setting:
Fear of Failure: Entrepreneurship often involves taking risks and the possibility of failure. This fear can paralyze individuals and prevent them from embracing new ideas or methods. Lack of Understanding: If the rationale behind the change is not clearly communicated, employees and stakeholders may not understand the need for it, leading to resistance. Comfort with Status Quo: People tend to prefer familiar routines and processes. Any deviation from the norm can be unsettling. Loss of Control: Change can make individuals feel like they are losing control over their environment or role, causing anxiety and resistance.