Why Do Businesses Opt for Limited Platform Availability?
There are several reasons why businesses might choose to limit the availability of their products or services:
Resource Allocation: Developing and maintaining a presence on multiple platforms can be resource-intensive. By focusing on fewer platforms, businesses can allocate their resources more efficiently. Market Testing: A limited release can serve as a pilot to gauge market reaction before a broader rollout. This helps in making informed decisions based on initial feedback. Brand Exclusivity: Some brands choose to be exclusive to certain platforms to create a sense of scarcity and exclusivity, which can drive demand. Partnerships: Exclusive partnerships with certain platforms can offer financial benefits or strategic advantages that outweigh the benefits of broader availability.