read sales books

Which Sales Books Are Highly Recommended for Entrepreneurs?

Some of the most recommended sales books for entrepreneurs include:

"The Challenger Sale" by Matthew Dixon and Brent Adamson - This book introduces a new sales approach that focuses on teaching and tailoring sales messages to the needs of the customer.
"SPIN Selling" by Neil Rackham - This classic book provides a research-based approach to selling, focusing on the importance of understanding customer needs.
"Never Split the Difference" by Chris Voss - A former FBI negotiator shares powerful negotiation techniques that can be applied to sales.

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