What Metrics are Used to Measure Sales Performance?
Key metrics that are commonly used to measure sales performance include:
Sales Revenue: The total revenue generated by the sales team over a specific period. Sales Growth: The increase in sales over time, indicating the team’s progress. Lead Conversion Rate: The percentage of leads that are converted into actual sales. Average Deal Size: The average value of sales transactions, giving insight into the sales team’s efficiency. Customer Acquisition Cost (CAC): The cost associated with acquiring a new customer, which should be optimized for better profitability.