geert hofstede

What is Hofstede's Cultural Dimensions Theory?

Hofstede's Cultural Dimensions Theory is a framework for understanding how cultural differences affect business practices and organizational behavior. The theory identifies six dimensions of culture:

Power Distance Index (PDI): Measures the extent to which less powerful members of organizations accept and expect power to be distributed unequally.
Individualism vs. Collectivism (IDV): Assesses whether people prefer to work individually or as part of a group.
Masculinity vs. Femininity (MAS): Examines the distribution of roles between genders and the value placed on competitiveness versus care.
Uncertainty Avoidance Index (UAI): Indicates the level of comfort with uncertainty and ambiguity within a society.
Long-Term Orientation vs. Short-Term Normative Orientation (LTO): Reflects a society's stance towards future rewards versus past and present virtues.
Indulgence vs. Restraint (IVR): Measures a culture's allowance for free gratification of basic human drives related to enjoying life.