What is ESG and Why is it Important for Entrepreneurs?
Environmental, Social, and Governance (ESG) criteria are a set of standards for a company's operations that socially conscious investors use to screen potential investments. For entrepreneurs, embracing ESG principles can not only attract investors but also align their ventures with sustainable and ethical practices. As customers, investors, and regulatory bodies increasingly prioritize sustainability, integrating ESG criteria can offer a competitive advantage and long-term success.