What Features Should Businesses Look for in a CRM Tool?
When selecting a CRM tool, businesses should consider the following features:
Contact Management: Efficiently manage and organize customer information. Sales Automation: Automate sales processes to save time and increase productivity. Marketing Automation: Create, execute, and measure marketing campaigns. Customer Support: Tools to manage customer service and support requests. Analytics and Reporting: Generate reports and insights to make informed decisions. Integration: Ability to integrate with other business tools and platforms.