Business metrics can be categorized into various types, including:
Financial Metrics: These include revenue, profit margins, and return on investment (ROI). Operational Metrics: These measure the efficiency of business operations, such as production rates and supply chain efficiency. Customer Metrics: Metrics like customer satisfaction, retention rates, and net promoter score (NPS) fall under this category. Marketing Metrics: These include lead generation, conversion rates, and customer acquisition costs. Employee Metrics: Metrics such as employee turnover, satisfaction, and productivity are part of this category.