What are the primary challenges faced by Starbucks and Barnes & Noble?
One of the primary challenges for Starbucks is managing its global supply chain and maintaining product consistency across its numerous outlets worldwide. Additionally, the company faces stiff competition from other coffee chains and local coffee shops. Barnes & Noble faces significant challenges from the digital transformation of the book industry. The rise of e-books and online retailers like Amazon has put immense pressure on traditional brick-and-mortar bookstores. The company has had to innovate and adapt to maintain its relevance in the changing market landscape.