marketing and sales efforts

What are the Key Metrics for Measuring Marketing Success?

Several key metrics can help gauge the success of marketing efforts:
Conversion Rate: The percentage of visitors who take a desired action.
Customer Acquisition Cost (CAC): The cost of acquiring a new customer.
Customer Lifetime Value (CLTV): The total revenue a business can expect from a single customer over their lifetime.
Return on Investment (ROI): The profitability of marketing campaigns.
Engagement Rate: The level of interaction and engagement with the audience.

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