Keyword Optimization: It allows you to set focus keywords and provides feedback on how well your content is optimized for those keywords. Readability Analysis: This feature ensures your content is easy to read and understand, which is crucial for user engagement. Technical SEO: Yoast SEO helps with technical aspects like XML sitemaps, meta tags, and schema markup. Content Insights: It provides insights into the topics you cover most often, helping you maintain a balanced and relevant content strategy.