1. Unique Value Proposition: Clearly define what makes your idea unique and how it benefits the customer. 2. Target Market: Identify who your customers are and understand their needs and preferences. 3. Revenue Model: Outline how you plan to make money. This could be through sales, subscriptions, advertising, etc. 4. Competitive Analysis: Understand who your competitors are and what differentiates you from them. 5. Scalability: Consider whether your idea has the potential to grow and expand.