The key components of a brand include: - Brand Name: The name that identifies your business. - Logo: A visual symbol that represents your brand. - Tagline: A short, memorable phrase that captures the essence of your brand. - Brand Voice: The tone and style used in your communication. - Brand Identity: The visual and verbal elements that constitute your brand's overall look and feel. - Brand Promise: The commitment you make to your customers about the quality and value of your products or services.