What Are Some Successful Examples of AR in Business?
Several companies have successfully integrated AR into their business models:
IKEA: The IKEA Place app allows users to visualize furniture in their own homes using AR, making it easier to make purchasing decisions. Sephora: Sephora's Virtual Artist app lets users try on makeup virtually, enhancing the online shopping experience. Pepsi: Pepsi's AR bus shelter campaign created an engaging and memorable advertisement that captivated passersby.