What Are Clayton Christensen's Other Contributions?
Beyond disruptive innovation, Christensen made significant contributions to other areas of business strategy:
Jobs to Be Done Theory: Understanding customer needs by focusing on the "job" a customer hires a product to do. The Innovator's Solution: Providing practical advice for companies looking to create and sustain successful growth. Competing Against Luck: Exploring the role of luck in business success and how companies can strategize to improve their odds.