Setting realistic revenue milestones requires a thorough understanding of your market, competition, and internal capabilities. Begin with a detailed market analysis to identify the potential demand for your product or service. Next, review your business model to ensure it aligns with your revenue targets. It’s also crucial to consider the resources available, including your team, budget, and technology. Setting SMART goals (Specific, Measurable, Achievable, Relevant, Time-bound) can provide a structured approach to establishing these milestones.