Measuring the effectiveness of traffic-driving efforts is crucial for understanding ROI and making data-driven decisions. Key metrics to consider include:
Website Visits: The total number of visits to your site. Bounce Rate: The percentage of visitors who leave after viewing only one page. Average Session Duration: The average amount of time visitors spend on your site. Conversion Rate: The percentage of visitors who complete a desired action, such as making a purchase or filling out a form. Traffic Sources: The various channels through which visitors find your site, such as organic search, social media, or direct visits.