Measuring the success of your audience targeting efforts involves tracking key performance indicators (KPIs) such as:
Conversion Rates: The percentage of targeted leads that become paying customers. Customer Acquisition Cost (CAC): The cost associated with acquiring a new customer. Customer Lifetime Value (CLV): The total revenue expected from a customer over the duration of their relationship with your business. Engagement Metrics: Track engagement on your website, social media, and email campaigns to gauge interest and interaction.