Several metrics can help entrepreneurs measure the success of their business website:
1. Traffic: Monitor the number of visitors and unique visitors to your site. 2. Bounce Rate: The percentage of visitors who leave after viewing only one page. 3. Conversion Rate: The percentage of visitors who complete a desired action, such as making a purchase or filling out a form. 4. Average Session Duration: The average time visitors spend on your website. 5. Page Views: The number of pages viewed per session.