Measuring organic traffic involves using tools like Google Analytics and Google Search Console. These platforms provide insights into how users find your site, which pages are most popular, and how well your site is performing in search results. Key metrics to monitor include:
Organic Sessions: The number of visits to your site from organic search results. Organic Bounce Rate: The percentage of visitors who leave your site after viewing only one page. Conversion Rate: The percentage of organic visitors who complete a desired action, such as making a purchase or filling out a contact form.