Measuring audience engagement helps you understand the effectiveness of your strategies. Key metrics to track include:
Website Analytics: Track metrics such as page views, bounce rate, and time spent on site. Social Media Metrics: Monitor likes, shares, comments, and follower growth. Conversion Rates: Measure the percentage of visitors who take a desired action, such as making a purchase or signing up for a newsletter. Customer Feedback: Regularly collect and analyze feedback from your audience.