Entrepreneurs can adopt several best practices to ensure robust market research: - Diverse Data Sources: Use a combination of primary and secondary data sources to get a comprehensive view. - Clear Objectives: Define clear research objectives to guide data collection and analysis. - Neutral Survey Design: Ensure survey questions are neutral and unbiased. - Large Sample Sizes: Aim for a large and representative sample size to improve data accuracy. - Continuous Monitoring: Market dynamics change rapidly; continuous monitoring helps stay updated with the latest trends.