1. Transparency: Be open and honest about company policies, financial status, and decision-making processes. 2. Accountability: Own up to mistakes and take corrective actions. This shows that everyone, including leaders, is accountable. 3. Fair Treatment: Ensure that all employees are treated with respect and equity. Avoid favoritism and discrimination. 4. Ethical Decision Making: Make decisions that reflect the company’s values and ethical standards, even when it's challenging. 5. Community Engagement: Participate in community service and encourage employees to do the same, showcasing the company’s commitment to societal well-being.