There are several strategies entrepreneurs can employ to reduce response bias:
Anonymous Surveys: Ensure the anonymity of respondents to reduce social desirability bias. Balanced Questionnaires: Design surveys with a balanced set of questions to avoid acquiescence bias. Pre-Test Surveys: Conduct pilot tests to identify and correct potential biases before full deployment. Training Interviewers: Train interviewers to recognize and mitigate biases during data collection. Incentivize Participation: Offer incentives to increase response rates and reduce non-response bias.