1. Market Research: Understand the market, identify your target audience, and analyze competitors. 2. Set Objectives: Define clear, measurable goals like increasing website traffic or boosting sales. 3. Budgeting: Allocate resources wisely, considering both traditional and digital marketing channels. 4. Strategy Development: Choose the right mix of marketing tactics, such as social media, email marketing, and content marketing. 5. Implementation: Execute the plan with a focus on consistency and quality. 6. Evaluation: Regularly assess the effectiveness of your marketing efforts and make necessary adjustments.