There are several strategies that entrepreneurs can employ to achieve market penetration:
1. Competitive Pricing: Lowering prices to attract price-sensitive customers and increase sales volume. 2. Product Improvement: Enhancing the features and quality of the product to attract more customers. 3. Increased Promotion: Utilizing advertising, social media, and other marketing channels to raise awareness and attract new customers. 4. Distribution Channels: Expanding distribution channels to make the product more accessible to a larger audience.