Businesses can promote ethical conduct in several ways: 1. Code of Ethics: Establishing a comprehensive code of ethics that outlines the principles and standards expected of all employees. 2. Training Programs: Implementing regular training sessions to educate employees about ethical practices and decision-making. 3. Leadership by Example: Leaders and managers should model ethical behavior to set a positive example for their teams. 4. Open Communication: Encouraging open dialogue about ethical concerns and providing channels for reporting unethical behavior without fear of retaliation. 5. Accountability: Holding individuals accountable for their actions and ensuring that ethical breaches are addressed promptly and fairly.