Measuring performance is essential to understand where improvements are needed. Key Performance Indicators (KPIs) are widely used for this purpose. Common KPIs include: - Sales Revenue: The total amount of money generated from sales. - Net Profit Margin: The percentage of revenue remaining after all expenses have been deducted. - Customer Retention Rate: The percentage of customers who continue to do business with you over a given period. - Employee Turnover Rate: The rate at which employees leave the company and need to be replaced. - Operational Efficiency: Metrics such as production costs, time to market, and resource utilization.